Blog
Buyers Guide to MAFIA bags
Preface Mafia was founded in 2012 in Buenos Aires with the goal of creating the ultimate bag for carrying wetsuits around the globe. They were in search of a premium,...
A Dolphin-Shaped Keychain Has Taken Over the Outer Sunset
here are objects that enter the world quietly, slipping unnoticed into pockets, drawers, surf bags, and glove compartments. And then there is the Pemulis Floating Dolphin Keychain
Gato Heroi Fin Buyer’s Guide (2024): Full Profiles, Board Pairings, & How to Choose the Right Fin
This is a comprehensive buyer's guide for All Gato Heroi surfboard fins to assist you in finding the right fin(s) for your board. The guide includes every Gato Heroi fin...
Spring is here! Pemulis April Pop-up Events Schedule
Starting this April we will be hosting regular pop-ups and events at the shop! Kicking it all off with the "Cool Spot" Vinyl set with DJ Ginja Moloko on Sunday, April 6th
I Went To Meanville and All I Got Was Stabbed By A Cartoon Knife!
Marvin Velasco aka @Muttermilk has spent the past four years painting, drawing and amassing a large following. It's easy to see the appeal of his work, even in the confined squares of Instagram. Creative, irreverent, and a little unhinged, his art couldn't possibly be more aligned with the Pemulis ethos.