
Photo via Wikimedia Commons / CC BY-SA
In motocross, brand loyalty is color-coded. Yamaha is blue. Honda is red. Kawasaki is green. Suzuki is yellow. KTM is orange. This isn't marketing — it's identity. When a rider signs with a factory team, they don't just ride the brand's bike. They wear the brand's color. Their gear, their graphics, their pit setup, everything shifts to match. And the fans follow.
Yamaha's blue runs deep. The YZ line — the motocross race bikes — has been blue since the 1970s. The specific shade has evolved but the commitment hasn't. Blue is to Yamaha what red is to Ferrari: non-negotiable. Factory Yamaha gear from the 90s reflects this: blue jerseys, blue pants, blue helmets, blue everything. The visual identity of a Yamaha factory rider was total.
This jersey is from that system. It's OEM race-style gear — the kind of jersey that was either team-issue or sold through Yamaha's promotional apparel program. The construction is period-correct MX: lightweight, vented, athletic cut. The blue is the point. Everything about this jersey says Yamaha the way everything about a red jersey says Honda. The color is the content.
Vintage. There's one.
Related Reading
- FLY Racing and the Riders Who Paid Their Own Entry Fees
- Before Yamaha Was Blue, There Was Yellow
- The Fox Racing Graphics Department Had No Governor and It Showed (In the Best Way)
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Header image: Photo: TaurusEmerald, CC BY-SA 4.0, via Wikimedia Commons
